Personal Site and Lead Generation

As we discussed previously in network marketing people don't join for the products or the opportunity (for the most part) - they join because they believe that YOU will lead them to success.

Therefore, YOU need to put alot of yourself into your marketing. And you can only do that when you have a personal website with your photo and story. Here you tell your prospects what you will offer to them in leadership, mentoring, and support.

Let's go over the advantages of creating your own website to market and promote for the purpose of generating your own leads.

Advantages of Generating Your Own Leads

1. You will see an increase in sales and decrease in marketing costs because people will know who they are buying from and will feel much more comfortable making the purchase.
2. You will be able to easily adjust if and when you switch businesses, because you will be promoting YOU, not your product or opportunity (LONG-TERM VISION).
3. You will be able to target the right prospect/customer thereby decreasing the number of people who are "just looking" from wasting your precious time.
4. The people you attract will be the kinds of people who feel that they have someting in common with you, so connecting with them will be so much easier.
5. If you position yourself correctly (as a leader, a figure of authority), people will be drawn to you, and will be inclined to pick up the phone and call YOU, rather than you calling THEM. No more cold calling!
6.You set up the system once - and your "print" will sell for you. By system I mean website and advertising campaign, and by print I mean your "bio/story" on the site and your automated follow-up emails.
7 When you have your own "list" you can take control of your income by making offers to your prospects, and past and future buyers. You can also promote affiliate programs that might be usefull and interesting to your "list".
8 You will dominate your market, because you will be doing something that most people will not bother to do. Leadership is the most sought-after commodity in our society.
9.For those who do this: You can stop purchasing leads! and stop wasting your money and time.

If you are new to website building, FrontPage, HTML, autoresponders, copywriting, and other aspects of having a great lead generation website, then you need the Marketing Makeover Generator.


Marketing Makeover Generator

This unbelievably simple to use online software and back office will have you whipping out lead capture pages by the dozen. The great thing about having multiple capture pages is that you can test which one converts better (i.e. more people leave their contact information per number of total people who visit your lead capture site).

Great marketers always test everything. And you are going to be a great marketer, right?

Having the ability to create multiple lead capture pages allows you to target each one to a different audience. For example, you can have a capture page that targets stay at home moms, another one that targets young professionals, yet another one that targets serious investors, and another one that targets people wanting to get out of debt.

Another reason to use Marketing Makeover Generator is that it allows you to add a video of yourself to your capture page. The most powerful thing you can do is get a webcam and film yourself taking to your prospects. First you want to introduce yourself, establish yourself as a leader in your company and in this industry. Then talk about what kind of person you are looking for to join your team and tell them about your mission as a leader. And then follow with a strong call to action. Tell them that they need to fill in the form on your page with their contact information to get redirected to a complete business overview. Tell them that you will “see them” on “the other side”.

You should set up a redirect to your carboncopy business site.

Just to give you an example of how powerful a video is I want to tell you about a gentleman, a leader in my company, who told me that his Marketing Makeover Generator site has a 60% conversion rate with the video. And when he takes in away the conversion rate drops by 20%. That’s a huge difference!

You could be losing lots of potential leads, simply by not connecting with them on a personal level. So go ahead and start doing things right. Set up your capture pages with Marketing Makeover Generator right now.

Marketing Makeover Generator

Here’s a quick list of all that it does for you:

-Website designer
-Copywriter
-Audio Generator
-Instant Video Generator
-Autoresponder service
-Split-testing software
-ASK Database (for surveys)
-Website statistics


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Ok, I’ll give you a week to set up you various capture pages and next week I’ll talk about how to drive targeted traffic to yoursite.

Marketing Makeover Generator
Feel free to contact me with your questions.

Stella

Owner of StellarTeam Marketing
905-597-4255
stella@stella-black.com